Inherit Co., Ltd. is introducing Mitasu, a new family of Shopify apps. The name reflects a simple aim: to fill the small but important information gaps that can make a product page easier to trust.
Every kind of store has different questions to answer. Mitasu is not about packing as many features as possible into one large app. It is about understanding what matters in each industry and building the focused tools merchants actually need.
Small, Light, and Deep
Small. Mitasu apps ask only for the access they need and do not expect merchants to edit theme files. They are designed to fit naturally into the store that is already there.
Light. Each feature loads where it is needed. Helping the storefront stay comfortable and responsive for shoppers is part of the product, not an afterthought.
Deep. We would rather solve one problem carefully than add a long list of shallow features. A size chart, for example, should go beyond S, M, and L. Body measurements, garment measurements, international conversions, and product-specific fit notes all help shoppers make a real decision.
Starting with Mitasu for Apparel
Our first focus is apparel. Shoppers cannot try clothes on through a screen, so uncertainty around size and fit can quickly turn into hesitation, questions, or returns.
Mitasu for Apparel helps merchants add size charts, garment measurements, material and care details, and model information to product pages. It works without editing theme files and is now available on the Shopify App Store.
What Comes Next
We are starting with Mitasu for Apparel. What shoppers need to know changes from one industry to another, and we will keep meeting those differences one focused app at a time. We will announce the next industry here in News as it is ready.
Visit mitasu.tech to learn about Mitasu, or explore Mitasu for Apparel.